Design work is my happy place.

 

Creative

Great design and great copy work in tandem. Sometimes the image sparks the copy; sometimes the copy comes first. Erica designs and produces program books, special sections for newspapers, web content, posters, and banners and when needed will create the required image. She has a passion for clean lines.

 

 Marketing

 

Fifth & Park does marketing communications, websites, page design/desktop publishing, pagination, layout, logos, imaging, photography, videos, bios, and other marketing materials such as posters, banners, brochures, signs, and flyers.

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Marketing services such as one sheets, media releases, blogging, copy writing, and electronic press kits (EPKs) are available. I have served as a de facto creative director on various projects.

 

Branding

From creating slogans, logos, boilerplates, to images and templates, Erica understands the importance of branding, not just in creating content and guidelines but for ensuring compliance on and off the page. She understands that your online brand must be in sync with your in-real-life brand. It’s not just about fonts and colours: it’s about how you treat people.​ Fifth & Park strives to help you reinforce and protect your brand.

 

Erica has received professional recognition for her publishing/design work.